I met Maxime during the “Paris Folies” evenings at La Coupole in Paris. I immediately noticed her style, her elegant bearing and her beauty. I immediately wanted to talk to him and I discovered that this young man is a young couturier…Remarkable…I wanted to trust him and collaborate with him for my new suit. My intuition tells me that his name won’t be unknown to you for long…
Who are you?
I’m a young designer who studied couture from the age of 15 and went on to study Haute Couture. But from an early age, I already had a passion for fashion and the world around it, as well as a taste for clothes and beautiful materials.
I did my first internship with a company at the age of 14, which was to prove decisive in my decision to go into design.
I also model at the “Paris follies” evenings at La Coupole. I’ve been taking part in the Venice Carnival for 2 years now. In fact, I had the honor of attending this event with an exceptional person, who has been going there for 30 years now, designer Caroline Barral. It was her enthusiasm and joie de vivre that drew me to share this experience with her.
How did you start sewing?
What’s your background?
I started sewing with my grandmother, because as a child I was always with her when she used her sewing machine, and I really admired what she did. One day she let me sew for the first time on a machine, using a handkerchief turned into a pocket, and that was the birth of my business. I began my sewing and fashion education at the Lycée Emiland Gauthey. For 4 years I took courses in the history of fashion and costume. I passed a “CAP couture flou”, then a “BEP” and a “Baccalauréat métiers de la mode”, specializing in “clothing”, to finish with a complementary “Art et couture techniques Haute couture” course. At the end of these years of study and practice, I decided to launch my own business as a couturier-costumier. So Mademoiselle Loison was my first customer.
What are your plans?
I’d like to work in partnership with other designers to combine our know-how and ideas, which could lead to some wonderful creations.
Your references?
I draw inspiration from designers such as Thierry Mugler, John Galliano and Zac Posen, but I also like to absorb a particular universe by visiting exhibitions and museums.
What inspires you?
I’ve always enjoyed seeing a well-dressed woman on the street. I love to accentuate a woman’s femininity and sensuality when creating a look. That’s why I’m partial to corsets, which create curves in the silhouette. It reveals femininity and accentuates attractiveness.
What stylistic errors do you see most frequently?
There are a few stylistic errors that are quite common at the moment:
Clothing that doesn’t fit, especially men’s jackets.Wearing clothes that don’t fit gives the impression of being skinny and generally lacking in stature and presence.
The quality of the garment and its suitability for your style are important. It’s better to get good value for money, while focusing on quality. Instead of buying lots of poor-quality clothes, buy just one of good quality.
I always say: “small savings = big expenses”.
Avoid the clown effect when trying to add a touch of color to your outfit (don’t mix 3 colors, depending on your face and hair color). Details that spoil everything: stitches at the bottom of a jacket slit that are not removed. These points are used to keep the garment in shape during storage and when it’s in the store for fittings.
A few tips and tricks?
Women’s different morphologies
Type A: Emphasize the upper part of your body, to give it volume, while keeping the lower part simple, to harmonize the whole.
Type H: I advise you to “feminize” your H-shaped silhouette. This can be done by choosing to emphasize one part of your body: your chest or your hips, for example.
Type V: It’s best to minimize volume on the upper body, and accentuate it on the lower.
Type X: You can just put it all on! Above all, always remember to mark your waistline, as it will be your main asset!
Type I: This is simply the narrower version of the H morphology.
Type O: For the O-shaped silhouette, my advice is balance, whether in volume, pattern or color. The upper body is always highlighted with décolletés. Chunky accessories allow you to be in harmony with your silhouette.
Knowing your morphology allows you to identify your body type and what will best enhance it.
And never forget that the most important thing is to feel good!
Your philosophy of life?
Thinking iscreative, so be positive!
Maxime Blotin for Melle Loison.
CONTACT: maxime.blotin@gmail.com
